Zero Malaria Starts with Me is a movement dedicated to empowering communities to take ownership over the fight to end malaria, driving action at all levels of society including among political, private sector and community leaders to accelerate malaria prevention and treatment and save lives.
The RBM Partnership to End Malaria and the AU Commission announced the launch of the pan-African Zero Malaria Starts with Me initiative back in 2018. Since then, 27 countries in Africa have launched national campaigns. Other AU Member States affected by malaria have also committed to launch national campaigns by the end of 2023.
On Sunday 2nd July 2023 we will celebrate the fifth anniversary of the initiative. This toolkit provides suggested social media posts and handles to help you get involved and encourage more countries to take part.